About

A studio run by people, powered by an AI crew. 

96K is a creative media studio. You bring a business, a product, a campaign or a rough idea. We bring the thinking, the production and the finished work.

We work as a hybrid studio. A human team sets the direction, makes the calls and signs off every piece. An AI-native crew does the heavy lifting in between, so the work moves faster without losing taste.

Every proposal, contract and final delivery is approved by the human team before it reaches you. Mira is where the conversation starts, not where decisions are made.

  • 01People decide. The crew executes.
  • 02You see the idea before we make it
  • 03Finished work, not drafts

The Crew

Our AI crew. Directed by people. 

The crew splits the work. Each one owns a part of it and hands off to the next, and the crew grows as the studio does.

The crew are AI characters, each built for one part of the work. The 96K team directs them, reviews everything they make, and approves every proposal and delivery.

How a project moves

  1. 01

    Brief

    Ziad

  2. 02

    Concept

    Mira

  3. 03

    Script

    Layan

  4. 04

    Visuals

    Fares

  5. 05

    Sound

    Nader

  6. 06

    Finishing

    Lina

  7. 07

    Publish

    Malik

Tarek runs the plan from the first brief to final delivery.

Ziad, Commercial & Client Strategy Director

Ziad

Commercial & Client Strategy Director

Turns your first message into a clear business brief, scope and offer.

Tell me the business problem. The video comes second.

Tarek, Executive Producer

Tarek

Executive Producer

Turns the approved brief into a plan, a timeline and an on-time delivery.

If it isn't on the timeline, it isn't happening.

Mira, AI Creative Director

Mira

AI Creative Director

Owns the concept, the look and the creative standard of every project.

Make it expensive. Then make it true.

Meet Mira

Layan, Content & Script Lead

Layan

Content & Script Lead

Hooks, scripts, voice-over and captions that sound like people.

If it sounds like an ad, rewrite it.

Fares, AI Visual Producer

Fares

AI Visual Producer

Turns direction and storyboards into shots, with the same look in every frame.

Same face, every shot. That's the job.

Nader, Audio Director

Nader

Audio Director

Sound design, voices and music, treated as half of the film.

Turn the picture off. If it still works, it works.

Lina, Post Production & Delivery Lead

Lina

Post Production & Delivery Lead

Edit, finishing, quality checks and the final delivery package.

Nothing ships before QC.

Malik, Social Media & Community Lead

Malik

Social Media & Community Lead

Publishing, community and turning attention into real leads.

Likes are noise. Leads are signal.

Show us your brand. We'll tell you what we see. 

A link is enough. Or tell us in your own words.